News & Insights

Cookie Time Christmas Cookie Flip

2021 saw the return of the Cookie Time Christmas Cookies and we helped partner with Cookie Time to also launch the new plant-based Chocalicious flavour.

We partnered with the award-winning ZM breakfast show – Fletch, Vaughan and Megan – to deliver a 2-week promotion promoting their cookies. Each day FVM took two callers to air and encouraged them to either pick the “top” or the “bottom” of the Cookie Time Christmas Cookie. They flipped an in-studio cookie and the person who correctly guessed which side this landed on took home $500 cash!

An extra 4 weeks of activity across radio, social, digital & iHeart were used to deliver added value to the campaign.

Recent News & Insights


"Good things happen
when we talk business"

Chris Hair - IDEATION MEDIA

Let's Chat
BACK TO TOP

Let's Chat

Chris Hair
Media Partner

+64 21 359 305

Let's Chat

Johnny Wilson
Media Partner

+64 21 614 249

+64 3 377 5150 ext. 204

Let's Chat

Megan Whiting
Senior Media Planner/Buyer

+64 21 0277 3484

+64 3 377 5150 ext. 206

Let's Chat

Sarah Tait
Media Executive

027 555 2850

+64 3 377 5150 ext. 206

Let's Chat

Lydia Tait
Client Service

+64 3 377 5150 ext. 202

Let's Chat

Olivia Ball
Financial Manager

+64 3 377 5150 ext. 201